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at77 Privacy Policy – How We Protect Your Personal Data

Your privacy is not a compliance formality at at77 — it's a genuine obligation we take seriously. This Privacy Policy explains in plain language exactly what data we collect from Pakistani players, why we collect it, how it's used, who it's shared with and what control you have over it. No legal fog, no hidden surprises.

Last updated: June 2025  |  Applicable to Pakistani players (en-PK)

Privacy at a Glance

Six Things Every at77 Player Should Know

The most important privacy points before you read the full policy

We Don't Sell Your Data

at77 does not sell, rent or trade your personal information to any third party for their own marketing or commercial purposes. Your data stays within at77's operating environment.

256-Bit SSL Encryption

Every data transmission between your device and the at77 platform is encrypted using 256-bit SSL. Your login credentials, payment information and personal data are never transmitted in plain text.

You Control Your Data

At any time you may request a copy of all data at77 holds about you, request corrections to inaccurate data or request complete deletion of your account and associated data by contacting support@at77.wine.

Payment Data Is Minimal

at77 does not store full payment card numbers or Easypaisa/JazzCash account credentials on its own servers. Payment processing is handled by certified payment providers under their own security standards.

Minimal Third-Party Sharing

at77 shares your data only where required for platform operation — payment processing, identity verification and legal compliance. Every third party we work with is contractually bound to protect your information.

Right to Erasure

You can request deletion of your at77 account and personal data at any time. at77 will process valid deletion requests within 30 days, subject to any legal retention obligations that apply to financial transaction records.

Sections
Before You Read

This Privacy Policy applies to all personal data processed by at77 in connection with the at77.wine platform and all related services. By using the at77 platform, you acknowledge that you have read and understood this policy. If you have questions about any section, contact us at support@at77.wine — we'll respond in plain Pakistani English within 24 hours.

1. Who We Are and How to Contact Us

at77 is the online betting and gaming platform operated at at77.wine, serving registered players in Pakistan. For the purposes of this Privacy Policy, at77 is the data controller — meaning we determine why and how your personal data is processed in connection with Platform Services.

If you have any questions, requests or complaints regarding your privacy or how at77 handles your personal data, you can contact our dedicated privacy team directly:

  • Email: support@at77.wine
  • Response time: Within 24 hours for privacy-related queries; substantive responses within 5 business days
  • Live Chat: Available 24/7 via the at77 platform

2. What Personal Data at77 Collects

at77 collects the minimum personal data necessary to operate the platform safely, legally and effectively. The categories of data we collect are set out in the table below:

Category Examples Collected When
Identity Data Full name, date of birth, CNIC number Registration and KYC verification
Contact Data Mobile number, email address Registration
Account Data Username, account ID, login history, session timestamps Ongoing platform use
Financial Data Payment method type, transaction amounts in PKR, deposit/withdrawal history Every deposit or withdrawal
Gaming Data Bets placed, games played, stakes, winnings, session duration Ongoing platform use
Technical Data IP address, device type, operating system, browser type, network connection Every platform visit
Communication Data Support chat transcripts, email correspondence, complaint records When you contact at77
Verification Documents Scanned CNIC, proof of address, payment method screenshots KYC verification process

at77 does not collect or store full payment card numbers, CVV codes or Easypaisa/JazzCash account PINs on its own servers. Sensitive payment credentials are handled exclusively by certified third-party payment processors under PCI-DSS compliant security standards. at77 only retains the last four digits of a card number and the registered mobile wallet number for reconciliation purposes.

3. How at77 Collects Your Data

at77 collects personal data through the following channels:

3.1 Direct Collection

Data you provide directly to at77 when you register an account, complete KYC verification, make deposits or withdrawals, place bets, use the live chat function, submit a complaint, participate in a promotion or otherwise interact with the platform or at77 staff.

3.2 Automated Technical Collection

Data collected automatically when you access the at77 platform, including your IP address, device identifiers, browser type and version, operating system, referring URLs, pages visited, time spent on each page and click patterns. This data is collected via server logs, cookies and similar technologies, which are described in detail in Section 7 of this policy.

3.3 Third-Party Sources

at77 may receive data about you from the following third-party sources to supplement our own records:

  • Payment processors: Transaction confirmation data, payment method verification status
  • Identity verification providers: CNIC validation results, age verification confirmation
  • Fraud prevention services: Risk scoring data to protect the platform and its players from fraudulent activity
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4. Why at77 Uses Your Personal Data

at77 processes your personal data for specific, defined purposes. We do not use your data for purposes beyond those listed here without obtaining your prior consent.

4.1 Account Operations

Processing your registration, maintaining your account, verifying your identity, managing your wallet balance, processing deposits and withdrawals, and providing access to all Platform Services. Without this processing, it is not possible to provide the at77 service.

4.2 Legal and Regulatory Compliance

Verifying your age and identity as required by applicable regulations, maintaining financial transaction records for the legally required retention period, responding to court orders, regulatory investigations or law enforcement requests, and implementing anti-money laundering (AML) and counter-terrorism financing (CTF) obligations.

4.3 Platform Security and Fraud Prevention

Detecting and preventing fraudulent account activity, collusion, bonus abuse, money laundering and unauthorised access. at77's fraud detection systems analyse account behaviour, transaction patterns and technical data to identify and respond to suspicious activity in real time.

4.4 Customer Support

Responding to your support queries, resolving complaints, investigating disputed transactions and communicating important account-related information. at77 keeps records of support communications to ensure consistent service quality.

4.5 Platform Improvement

Analysing aggregated, anonymised usage data to understand how Pakistani players interact with at77 — which features are most used, where navigation difficulties arise, how game loading times can be improved and how the overall platform experience can be enhanced. This analysis uses anonymised data and does not involve individual player profiling for commercial purposes.

4.6 Responsible Gaming

Monitoring gaming behaviour patterns to identify signs of problem gambling, applying voluntary limits set by players, implementing self-exclusion requests and proactively reaching out to players who may be showing indicators of gambling harm. at77 takes this obligation seriously as part of its commitment to player welfare.

4.7 Marketing Communications

Sending promotional offers, bonus notifications and platform updates to players who have opted in to receive marketing communications. You may withdraw consent for marketing communications at any time by contacting support@at77.wine or using the unsubscribe function in any at77 marketing message. Withdrawal of marketing consent does not affect your ability to use the platform or receive operational communications.

5. Legal Basis for Processing

at77 processes personal data on the following legal grounds:

  • Contractual necessity: Processing required to provide the at77 service under the agreement formed when you register an account and accept the Terms and Conditions. This covers account management, payment processing and game operation.
  • Legal obligation: Processing required to comply with applicable laws and regulations, including age verification, identity checks, financial record-keeping and responses to lawful authority requests.
  • Legitimate interests: Processing for fraud prevention, platform security, responsible gaming monitoring and platform analytics, where these interests are proportionate and do not override your privacy rights.
  • Consent: Processing for marketing communications and certain non-essential cookies, which requires your explicit opt-in consent and which you may withdraw at any time.
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6. Who at77 Shares Your Data With

at77 shares personal data with third parties only where strictly necessary for the purposes described in this policy. We do not sell your data. Every third party that receives your data is contractually obligated to protect it and to use it only for the specific purpose for which it was shared.

6.1 Payment Service Providers

at77 shares transaction data with the payment service providers that process your deposits and withdrawals — Easypaisa, JazzCash, NayaPay, SadaPay, IBFT bank partners and Visa/Mastercard processors. These providers receive only the transaction data required to complete the payment; they are subject to their own regulatory obligations and security standards.

6.2 Identity Verification Providers

When you are required to complete KYC verification, at77 shares identity documents with certified identity verification partners. These partners confirm the authenticity of provided documentation and report the verification outcome to at77. Identity documents are processed in accordance with the verification provider's own certified data security programme.

6.3 Fraud Prevention Services

at77 uses third-party fraud detection and risk management services to protect the platform and its players. These services may process technical data including IP addresses, device fingerprints and behavioural patterns to generate risk assessments. This processing is carried out under strict data processing agreements.

6.4 Legal and Regulatory Authorities

at77 will disclose personal data to law enforcement agencies, regulatory authorities or courts when required to do so by applicable law or a valid legal order. at77 will notify affected players of any such disclosure where legally permitted to do so.

6.5 Business Transfers

In the event that at77's business or assets are transferred to a third party through a merger, acquisition or similar transaction, player data may form part of the transferred assets. In such circumstances, at77 will ensure that the receiving party is bound by obligations equivalent to those in this Privacy Policy before any transfer takes place, and will notify players in advance where legally possible.

7. Cookies and Tracking Technologies

at77 uses cookies and similar tracking technologies to operate the platform and improve the player experience. A cookie is a small text file placed on your device by the at77 platform when you visit. Cookies do not contain executable code and cannot be used to access other files on your device.

7.1 Essential Cookies

These cookies are strictly necessary for the at77 platform to function. They manage your login session, maintain your wallet state during active sessions, remember your language preference and ensure platform security. Essential cookies cannot be disabled without causing the platform to malfunction.

7.2 Functional Cookies

These cookies remember your preferences — such as your preferred game lobby view, notification settings and responsible gaming tool configurations — so you don't have to reset them on each visit. Functional cookies can be disabled in your browser settings, but some platform features may behave differently as a result.

7.3 Analytics Cookies

at77 uses anonymised analytics data to understand aggregate platform usage patterns. This data is used only internally to improve the platform and is not shared with third parties for advertising purposes. Analytics cookies can be declined without affecting core platform functionality.

You can manage cookies through your browser settings at any time. Most modern browsers allow you to view, delete and block cookies from specific sites. Note that blocking essential cookies will prevent you from logging in to at77.

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8. How at77 Protects Your Data

at77 implements a multi-layered security architecture to protect your personal data against unauthorised access, disclosure, alteration or destruction. The following technical and organisational measures are in place across the at77 platform:

  • 256-bit SSL/TLS encryption on all data transmitted between your device and at77's servers
  • Encrypted data storage for all sensitive fields including identity data, contact information and financial records
  • Two-factor authentication (2FA) available for all player accounts to prevent unauthorised login
  • Access controls that restrict at77 staff access to personal data on a strict need-to-know basis, with full access logging
  • Firewall and intrusion detection systems monitoring at77's infrastructure in real time
  • Regular security audits conducted by independent third-party security specialists
  • Data breach response procedures with defined notification timelines for affected players

No data transmission over the internet or mobile network can be guaranteed as completely secure. While at77 employs industry-leading security measures, we cannot provide an absolute guarantee against all possible security threats. If you believe your at77 account has been compromised, contact support@at77.wine immediately. Account security incidents are treated as the highest priority.

9. How Long at77 Keeps Your Data

at77 retains personal data only for as long as necessary to fulfil the purposes for which it was collected, or for as long as required by applicable law. Our retention principles are as follows:

  • Account and identity data: Retained for the duration of your active account relationship with at77, plus a minimum period following account closure as required by applicable financial regulations. This period is typically 5 years from the date of the last transaction on the account.
  • Financial transaction records: Retained for a minimum of 5 years from the date of each transaction, in accordance with standard financial record-keeping requirements applicable to payment service operators.
  • Gaming history: Retained for the duration of your active account plus 2 years following account closure, to support dispute resolution and responsible gaming obligations.
  • Support communications: Retained for 2 years from the date of the last communication in a support thread.
  • Marketing preferences: Retained until you withdraw consent, at which point your marketing preference is updated immediately and the preference record is maintained for compliance audit purposes.
  • Technical logs: Retained for 12 months, after which they are automatically deleted from at77's systems.

Following the expiry of applicable retention periods, at77 will securely delete or permanently anonymise the relevant personal data. Anonymised data — which cannot be used to identify any individual — may be retained indefinitely for aggregate analytics purposes.

10. Your Privacy Rights as a Pakistani at77 Player

at77 respects and supports the exercise of your privacy rights. The following rights are available to all registered at77 players:

Your Rights

Your Privacy Rights at at77 – Explained Simply

These rights apply to every registered at77 player. Contact support@at77.wine to exercise any of them.

1
Right of Access

You may request a full copy of all personal data that at77 holds about you. at77 will provide this information in a readable format within 30 days of receiving a valid request. There is no charge for a first request; subsequent requests within a 12-month period may incur a reasonable administrative fee.

2
Right to Rectification

If any personal data at77 holds about you is inaccurate or incomplete, you have the right to request that it be corrected. Most account details — such as contact information — can be updated directly within your at77 account settings. For identity data corrections, contact our support team.

3
Right to Erasure

You may request deletion of your at77 account and the associated personal data. at77 will process valid erasure requests within 30 days, subject to mandatory legal retention periods for financial and identity records. Once data is deleted, it cannot be recovered — account closure is permanent.

4
Right to Restriction

In certain circumstances — for example, while a dispute about data accuracy is being resolved — you may request that at77 restrict processing of your personal data. During a restriction period, at77 will store the data but not use it for further processing beyond what is legally required.

5
Right to Data Portability

You may request a copy of the personal data you provided directly to at77 in a structured, commonly used and machine-readable format. This covers data such as your registration information and transaction history. Portability requests are fulfilled within 30 days.

6
Right to Withdraw Consent

Where at77 processes your data on the basis of consent — specifically marketing communications — you may withdraw that consent at any time without affecting the lawfulness of processing that occurred before withdrawal. To unsubscribe from marketing, email support@at77.wine or use the unsubscribe link in any at77 marketing email.

11. Children's Privacy

The at77 platform is strictly intended for adults aged 18 years and over. at77 does not knowingly collect personal data from persons under the age of 18. If at77 discovers or is notified that a registered account is held by a minor, the account will be immediately suspended, any Wallet Balance will be returned to the deposit source and all associated personal data will be deleted from at77's systems in accordance with this policy. If you believe a minor has registered an at77 account, please notify us immediately at support@at77.wine.

12. Changes to This Privacy Policy

at77 may update this Privacy Policy from time to time to reflect changes in our data practices, applicable law or platform operations. When material changes are made, at77 will notify registered players by email and by a prominent notice on the platform at least 7 days before the changes take effect. The updated policy will carry a revised "Last Updated" date at the top of this page.

Your continued use of the at77 platform following the effective date of any revised Privacy Policy constitutes your acceptance of the changes. If you do not accept the revised policy, you must cease using the platform and may request account closure. The most current version of this Privacy Policy is always available at at77.wine/privacy-policy.

13. How to Contact at77 About Privacy

For any privacy-related query, data access request, correction request, erasure request or complaint, please contact at77 through the following channels:

  • Email: support@at77.wine — please include "Privacy Request" in the subject line
  • Live Chat: Available 24 hours a day, 7 days a week via the at77 platform
  • Response commitment: Acknowledgement within 24 hours; full substantive response within 5 business days for standard queries; within 30 days for formal data subject requests
Related Policies

This Privacy Policy should be read alongside the Terms and Conditions and the Responsible Gaming policy, both of which contain additional information about how at77 collects and uses data in those specific contexts. All three documents together form the full framework governing your relationship with at77.

at77's Privacy Commitment

Privacy Built Into the Platform, Not Bolted On

Real privacy protection means engineering decisions, not just a policy document.

End-to-End Encryption

Every session on at77 runs over 256-bit SSL encryption. Your login, every game action, every deposit request and every support message travels through an encrypted channel. No unencrypted personal data is ever transmitted over at77's public-facing systems.

Minimal Data Collection

at77 collects only the data we genuinely need to operate. We don't ask for your home address unless regulatory requirements demand it. We don't build advertising profiles. We don't track your activity outside the at77 platform. Less data collected means less data at risk.

Staff Access Controls

at77 employees can access player personal data only when their specific role requires it — and every access is logged. Customer support staff see what they need to help you; back-end developers work with anonymised data in testing environments. Strict internal controls prevent casual data access.

Breach Notification

In the unlikely event of a data breach affecting player personal information, at77 commits to notifying affected players promptly — within 72 hours of becoming aware of the breach — with clear information about what data was involved, what steps at77 is taking and what you should do to protect yourself.

Automatic Data Deletion

at77 operates automated data retention schedules. Technical logs are deleted after 12 months. Marketing data is purged immediately on consent withdrawal. When the mandatory retention period for financial records expires, that data is automatically and permanently deleted from at77's systems without requiring any action from you.

Regular Privacy Audits

at77's data practices are reviewed by independent privacy specialists on a regular basis. These audits assess compliance with our stated policy, identify any new privacy risks arising from platform changes and verify that third-party data processors are meeting their contractual obligations to at77 and its players.

Your Privacy is Protected at at77 – Play With Confidence

Over 3 million Pakistani players trust at77 with their personal data and their PKR. Join them with confidence — your privacy is protected from day one.

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Your Data Is Safe. Your Winnings Are Real. Let's Play.

at77 is Pakistan's most trusted betting and gaming platform — built from the ground up for Pakistani players, with transparent privacy practices, instant PKR payouts and games you actually want to play.

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